Successfully lead your business through rapid change by mastering the fundamentals of  marketing and strategy.

Over 30 Years Developing Visionary Leaders in
Japan, and Beyond

+ 1000000

Professionals trained

+ 1200

MBA Students Enrolling

+ 70

Countries Represented

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3 Months, 18 Hours

Suitable for busy professionals with 3-hour sessions held every other week

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100% Live Classes

Flexible for today’s lifestyle, all classes are online with real-time interaction

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Practical & Interactive

Interact and collaborate with fellow professionals and engage with various executive lecturers

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Certificate

Receive a certificate upon course completion and share it with your network

In this course, you will develop an understanding of fundamental marketing and strategy frameworks and methodologies.

Through short case studies covering a diverse range of businesses, you will enhance your ability to analyze, solve problems, and make decisions about marketing and strategy from the perspective of top management.

Upon completing the course, you will be able to understand:

  • Analyze business internal and external with various frameworks and analytical methods through practical application of case studies
  • Understand the true roles of strategy and marketing in corporate management
  • Formulate competitive business strategy from the perspective of top management and lead a business to growth
  • Create convincing strategic proposals and become a more effective communicator, presenter

Meet Your Lecturer

Tadahiro Wakasugi

Dr. Tadahiro Wakasugi is a faculty member at GLOBIS University.
He has significant expertise in leadership development and organizational psychology. Previously, he worked at management consulting firm Booz Allen Hamilton, helping companies develop strategies and lead change. His current research topics include compassion and mindfulness.

He also serves as a non-executive director at Prored Partners CO., LTD.; director at Japan Positive Psychology Association; and director at 100 Years of Life Association. He is a registered yoga teacher (RYT-200).

Tadahiro Wakasugi

Tadahiro Wakasugi

Dr. Tadahiro Wakasugi is a faculty member at GLOBIS University.
He has significant expertise in leadership development and organizational psychology. Previously, he worked at management consulting firm Booz Allen Hamilton, helping companies develop strategies and lead change. His current research topics include compassion and mindfulness.

He also serves as a non-executive director at Prored Partners CO., LTD.; director at Japan Positive Psychology Association; and director at 100 Years of Life Association. He is a registered yoga teacher (RYT-200).

Tadahiro Wakasugi

Speaker Name 2 here

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Yoshito Hori

Speaker Name 3 here

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Brian Cathcart

Speaker Name 4 here

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Honda 1

Speaker Name 5 here

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Toru Takahashi

Speaker Name 6 here

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Why GLOBIS?

Our focus is not on making you successful in monetary terms, but on helping you find your mission to have a strong, long-lasting impact on society. GLOBIS offers a unique journey which allows you to find your kokorozashi* and make an impact, while learning about the latest business strengths, ganing practical skills, and enlarging your business network in Asia and Japan.

*A kokorozashi, by a loose GLOBIS University definition, is a personal mission that unifies the passions and skills of a professional to create positive change in society.

Student Stories